We left Milan Design Week 2013 with different impressions. Some things were very disappointing. Superstudio seems to be totally out of artist direction and has been in a negative trend for many years (so far from the first years when Giulio Cappellini hand-picked the different brands). Also the Zona Tortona area in general was weak this year. Moooi was standing out, but mostly because of the blow-up size of the show. On the other hand we found some a couple of interesting shows and places at other part of the town; Lexus design award, Nomadisimi show, Stephen Burks reinterpretation of Calligaris chairs, Little Black Jacket with photography by Karl Lagerfelt and new showrooms for Missoni and Santoni by Patricia Urquiola. Rossana Orlandi’s space is always a nice experience (but always with a strange selection of exhibiting brands). The little French porcelain company Astier de Villatte was a beauty though. Ventura Lambrate on the other hand presented an overload of prototypes (imagine if all this creativity could be used for more important issues than just more chairs and tables?). Tom Dixon’s collaboration with Adidas was nicely presented among the trains at MOST. The Excelsior department store by Jean Nouvel (which we did not go to last year) felt like a fresh addition to Milan’s retail world. We heard a lot of depressing stories about the recession in Italy. Let’s keep our fingers crossed that our friends in Italy will be able to avoid a total blackout. We will keep our fingers crossed for a Italy with a balanced economy, with a new self confidence, with new ideas, and a bright look at the future.
We will post some snapshots in a couple of separate posts. Here we go.
To be continued – stay tuned.