Do you have an idea for a nice panties pattern? Then you should check out the Nordic design competition Nordic Design Challenge in collaboration between Libresse and JC which started yesterday. I have been involved in bringing the event together (it’s created by Swedish agency Prime PR) and I’m also head of the jury (which includes people from leading Nordic design schools). The winner will see her/his design sold in 180 JC stores around the Nordic countries. If you don’t want to design a pair of panties yourselves you can vote on your favourite pattern and also send it as a postcard. Every week the winner in each country is lining up for the final. The competition is open for each and everyone in the Nordic countries but the main target group is girls in the age between 16 and 24.