The design and product development company Ignition has recently developed an iPod alarm clock for the company Accurian. The alarm clock is a low-cost alternative — and has a completely unique look. The user simply sets the alarm time on the iPod (so there’s no need to learn a new interface), and then plugs in the alarm clock. The unit features a snooze button and a built-in charger, so the user wakes up to his or her favorite music — and to a freshly charged iPod. What’s best with this product is that it is based on cultural values easy to understand for people all over the world. And because it reminds of a classic alarm clock styling it immediately communicates not only the product’s function, but also its ease of use.