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Putting people first is reporting about The 180°academy, a new Danish educational institution founded by Lego, Danfoss, Nokia, Gumlink, Bang & Olufsen, Novo Nordisk, and Middelfart Sparekasse. The 180°academy will educate concept makers who have the ability to develop, design and execute radical business concepts. Normally innovation has been technology driven. 180°academy believes in people-driven innovation, enabling the students to understand innovation from the point of view of everyday people. Smart according to us!
The acting dean is Anne Kirah (with a history as senior design anthropologist at Microsoft). It takes her one short sentence to explain why she has decided to help build the first ever international programme to educate concept makers. “I just love it when I see the twinkle in people’s eyes,” she says.

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