Posts tagged "magazine"
Ten rules about starting a new magazine

Ten rules about starting a new magazine

Andrew Tuck is editor of the newly started Monocle magazine. In this article from The Independent (where he used to work) he reveals ten rules about starting a new magazine. 1) You need a good name. 2) Forget the focus groups. 3) Spot the opportunity. 4) Invest in photography. 5) Hire an international team. 6)...
Tyler Brule launches Monocle

Tyler Brule launches Monocle

Tyler Brule launches the magazine Monocle this week. Monocle is a new global media brand that combines print, web and broadcast components in a highly original and innovative way. With Monocle Tyler Brule would like to create a community of the most interested and interesting people in the world. The target group could be described...