Posts tagged "design process"
Instant presence

Instant presence

Continuing the thoughts of my previous post – and thereby the development of the aesthetic strategy, I am working on at the moment – I intend to discuss what extending the “payoff time” includes, and why doing so (or not doing so) can be a strategic parameter. By prolonging the time it takes the receiver to understand...
Aesthetic strategy

Aesthetic strategy

At the moment I am occupied with the thought of creating a model for an aesthetic strategy. A way of organizing a design process around e.g. the following questions: What kind of aesthetic experience do you want your receiver to attain? Do you want your receiver to experience instant “payoff” (and thereby to be able to...
Work In Progress - ideas, prototypes and processes

Work In Progress – ideas, prototypes and processes

Work in Progress is an exhibition focused on ideas and creative processes behind and not only the final product. It’s an opportunity to see the sketches, models and prototypes of both new talents and some of Scandinavia’s most renowned designers. The exhibit tells the stories behind 15 designers’ work – some designs are brand new...
Folded Leaf mobile phone by Claesson Koivisto Rune

Folded Leaf mobile phone by Claesson Koivisto Rune

Folded Leaf is a new mobile phone design by Claesson Koivisto Rune for Huawei. Folded Leaf will be exhibited at Superstudio Piu, in Zona Tortona, during Salone del Mobile, 2011. Claesson Koivisto Rune’s mission was to create a design that re-engages with a more simplified and intuitive notion of communication and that sidesteps the functional...

A good design process cuts risk

I recently read a very interesting article in the Nussbaum on Design blog today about the different approach to risk from business executives compared to designers. Bruce Nussbaum is quoting Diego Rodriguez and Ryan Jacoby from Rotman magazine who wrote an original article named Embracing risk to grow and innovate. Risk is an interesting topic...