Jen Stark shirt

David Carlson, 26 November, 2008

Paper artist Jen Stark has just created a new shirt called “Oogey Gooey” available on Freegums. For those of you that are regular visitors probably remember my earlier posts about Jen Stark.

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Categories: Art, Fashion

New Maxjenny webshop

David Carlson, 18 November, 2008

The fashion designer (and Designboost booster) Maxjenny Forslund is opening a new webshop. If you are into personal and innovative clothing design you should definitely give it a look.

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Categories: Design, Fashion

Paint-free shirt design from Viidrio

David Carlson, 14 November, 2008

The idea behind Viidrio shirt designs is to practice other options aside from screen-printing. Initially when they knew they wanted to use an aluminum tin, they were thinking about having the containers printed by packaging manufacturer. But that option would have contradicted the concept behind Viidrio.

The shirt designs have embroidery-art, and Viidrio wanted the packaging to have a cohesive design and theme. Packaging to Viidrio has a big impact on how you perceive a product at the beginning, and at the end of its use. Packaging becomes part of the product, and is a form of presentation. But it must be done correctly, the same way someone can plate a meal attractively, for one to be excited about what they are just about to eat.

The top of the tin has an embroidered design that foreshadows the design that is in the shirt. The recycled paper band that is wrapper around the tin (that contains additional graphics and product identity) is sewn together at the ends. The band around the tin is also affixed with clear stickers for easy removal.

The materials of the Viidrio shirts are 100% cotton threads, aluminum tin, 100% recycled printed matter and aluminum foil tape.

The other main concerned about packaging is the waste it produces. With this particular shirt packaging, the paper used for the band is 100% recycled paper from grocery bags (therefore making a 3rd cycle of use). After removing the band (if the consumer wishes) the tin can be reused to store any small non-perishable item. Example: jewelry, loose change, keys, paper clips, etc. If you ultimately don’t want the container, you can always take it to a recycling center. Last, but not least, you can return 5 undamaged containers to Viidrio. In exchange of a free t-shirt of your choice.

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Categories: Fashion, Sustainability

Is it a skirt… or is it a pair of trousers

Kristina Dryza, 14 April, 2008

A graduate of Goldsmiths College in London, fashion designer Anna Antoniades’ work focuses on the relationship between body, garment and space. She distresses the form to accentuate the silhouette through excessive folds, bold pleats and voluptuous draping.

Antoniades’ work has been seen in London - four shows in London Fashion Week - Bilbao and Tokyo, where she recently presented a static installation at Ebisu Park Café. The installation was of one pattern playing on the theme of colour, shape and space. Displayed in an atypical way, it distorted viewers’ perception of what they were looking at i.e. what was displayed looked like a skirt, but was in fact, a pair of trousers.

Antoniades’ is of Greek origin, and many of her garments take influence from ancient Greece. Her signature design trait though is multifunction garments: a cape that transforms into a skirt, a skirt into a top. Her work is an on-going exploration of multi-functionality as she challenges the excesses of life through her designs.

“I love the fact that people can change an item I designed for them,” the fashion designer says. “That they can react to the fabric, to their personal environment, and for the garment then to take on another form.”

Antoniades sees her designs as both desirable and sustainable. As she says, “My garments last a long time. You don’t need to throw them away when you tire of them – you just change them into a new shape.”

Form shifting – what a great way to approach the issue of sustainability (as well as boredom!).

[Photos courtesy of Anna Antoniades]

This is post by David Report contributor Kristina Dryza.

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Categories: Design, Fashion