Make Design Matter: Make design that makes a differenceby David Carlson on Jan 28, 2013 • 14:44 1 Comment
This is the third in a series of excerpts from the book Make Design Matter by the David Report founder and editor-in-chief David Carlson. The book is a pocket size guide to meaningful design and has just been released via BIS publishers. It is available at well-stocked bookstores (links below).
Creativity is the engine for innovation and new ideas. By unleashing creativity you have the possibility to frame and solve complex problems. A holistic approach that joins left-brain logical thinking with right-brain intuitive thinking can lead to important new insights. Still, vision without execution is only half the job done; the value of any idea is only realized when it is implemented.
The power of design is that it brings ideas to life and innovation to market.
But it doesn’t stop there. If we practice design within a social context, we are able to create solutions that offer improvement of our lives and society at-large: transformation through design. Herein lies the sustainable future, for design and for the designer – to be an outstanding tool in all kind of change processes.
Make Design matter is a little Red Book that presents a pocket size guide to meaningful design. Seven stepping-stones that help you cross the stream of change, and get you to the other side, firm and dry. The guide is an important iterative and strategic approach based on holistic thinking, shared wisdom, and reflective insights, and will help you to make design better – and matter!
Make Design Matter is available at well-stocked bookstores. Try one of these: Amazon ($12.49), Barnes & Noble ($12,66), Bokus (SEK 119), Adlibris (SEK 108), Konst/ig (€10.49) or ask at your local bookstore around the corner. The book is also available from the BIS publishers webshop (€12).
Some words about the book:
”Make Design Matter is full of lessons for designers in practice; of punk rock, David Lynch, Nobel price winners, Leonardo Da Vinci to Bjork and the Ice Hotel.” -Dutch Cowgirls
”Make Design Matter is a call to arms, a reminder that we deserve better than the consumer hell we find ourselves in, that design is more of a tool than a celebrity status and it should transcend beyond objects that consume resources and live short lives and become a means of creating fulfillment.” -Green Car Design
”In his new book David Carlson gives robust and inspiring tips on how you can become the designer of tomorrow.” -Form
”Making Design Matter – seven steps to making your design mean more to its audience through positively engaging design processes in ethical and sustainable thinking.” -Swedishdesign.org
“Make Design Matter is a pocket size guide to meaningful design.” -Dexigner
”We like this little Red Book!” – OEO
”Get Your Little Red Book and Make Design Matter.” -Eyes In