I want to share some of my colleagues, Jesper Jonsson at LOTS, images from the Design week in Vienna (30/9-9/10) with you, where the red line was how we perceive time.

The front of J. & L. Lobmeyer

At J. & L. Lobmeyr they showed Philippe Malouin’s installation Time Elapsed. The flow of sand through an hourglass is traditionally used to keep track of elapsed time.

A sand clock at Lobmeyer

Through a machine hanging from the ceiling, the deposition of sand forms not minutes and hours on a clock face but abstract and changing patterns to illustrate the great investment of time to produce crystal ware and the importance of time to achieve quality.

Time design from Maria Bergström

At the exhibition Knitted Time in the Clock Museum you could find Maria Bergström’s work Shoulda Woulda Coulda. Rather than being a conventional clock, it’s more of a tool for planning that visualizes the passing of time. Leather covered magnets represent your tasks during the day and when they are suppose to be done. The pointer clearly reminds you of the things you postpone by simply pushing them forward. A brilliant way of visualizing time from the planning perspective, you cannot escape your assignments.

A table made out of bread

A more transient approach to a product’s life cycle could be seen in Studio Rygalik’s work at the Stilwerk down by the Danube canal. By recycling breadcrumbs into flour, they baked bread to make tables out of. It’s an interesting perspective on both the time aspect of production as well as the lifespan of a product, and how it can be re-baked and re-born when it is worn out.

This is a post by David Report contributor Hanna Ljungström.