Below follows some monetary proof why authenticity and storytelling matters and makes a difference. They give soul to otherwise ‘dead’ products. The products below were sold at the Bukowskis auction of properties of the late Swedish director Ingemar Bergman held a couple of month ago.

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Bedside table with sketches and notes from mr Bergman’s dreams. Price when new probably around SEK 1000 (EUR 100). Price at the auction SEK 340.000 (approx. EUR 30.000).

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Chess pieces which were used in the movie The Seventh Seal in the famous scene were the Knight and the Death plays a monumental game of chess by the ocean. Sold at the Bergman auction for SEK 1.000.000 (approx. EUR 90.000).