In 2006, Johnson and Johnson turned to Harry Allen & Associates to re-design the First Aid Kit. Although it is one of J&J’s most iconic products, after years of cost engineering the First Aid Kit had been reduced to a disposable clear plastic case – gone were the memorable designs of yesteryear. The design brief was simple, give the First Aid Kit a dynamic new form.
The resulting design puts the user first. It stands on end for ease of storage; the built in handle provides grab and go efficiency while maintaining the smallest possible profile; the colour scheme is an eye-catching red and white, and the cross is brought back front and center.
Design can really make a difference…
Andra bloggar om: design, sjukvård, hälsa, harry allen, marknadsföring, prylar





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18 comments
Chris Jones says:
Mar 7, 2008
Wow, shaking up the industry! Good on J&J.
Sander says:
May 31, 2008
The kit does not seem to be for sale online… Any ideas?
David says:
May 31, 2008
Sander, try to contact Johnson and Johnson and maybe the can re-direct you.
chris says:
Jul 12, 2008
where can you get this on-line?
amanda says:
Sep 19, 2008
Very swish. I will get one for the car
http://www.reabo.co.uk
first aid training Birmingham says:
Jul 8, 2009
This is another great product from J&J.They always make things to help people and it’s nice to pay attention on health products that will benefit everyone.
Ron Leaman says:
Mar 26, 2010
Nice looking and efficient, one of the problems with First Aid Kits is they look so old fashioned.
Romit says:
Apr 7, 2010
Interesting and Informative post!!!
First aid courses london says:
Jul 1, 2010
Do like the design of this first aid kit.
first aid training says:
Jul 22, 2010
Good thing that you redesign your products because nowadays more people wanted that they use new style and designs because of following the latest trend.I like your new design simple but full of purpose because it is a emergency kit.
first aid training says:
Jul 27, 2010
Whether you are a newlywed couple or a family of five, first aid training in the home can greatly increase your family’s safety. Should an accident occur in your home, having proper first aid training could make all the difference.
first aid training says:
Aug 20, 2010
Whether you are a newlywed couple or a family of five, first aid training in the home can greatly increase your family’s safety. Should an accident occur in your home, having proper first aid training could make all the difference. While it’s important for parents to have training, children can also take courses such as CPR, fire safety and AED (Automated External Defibrillator). Training your children will not only increase their personal safety, but yours as well if you are ever injured.
Elijah says:
Dec 8, 2010
Wow! That was so cool and nice. Seems like it so easy to carry and use. Thanks for this wonderful blog post. I really appreciate it.
Rinto says:
Dec 30, 2010
Nice CPR kit design, that must be more efficient. Getting first aid training is very important to help other people in case of we meet emergency situation.
Anish says:
Jan 6, 2011
This new good looking kit can prove to be very uselful during several injuries and besides this the eye-catching look of the kit is really appreciable.
firstaidcourseonline says:
Jan 28, 2011
Very helpful kit of first aid. we are into first aid online education, you can get more information about first aid by visiting our website. please check our website if you are interested in more knowledge.
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first aid first online says:
Feb 10, 2011
I bought two, one at home, one in my car. In case you forget one, you can use the other one. Is this a good tips?
First aid training London says:
Jul 14, 2011
Really like the design of this first aid kit. It looks different from your average FA kit.