New life into beaten down bikes

In the latest edition of my conversation with Satyendra Pakhale here at the David Report blog we were discussing sustainable design. Then I came across British company Specialbike which is refurbishing old bikes with precision craftsmanship and high-end parts. They take a bike that has seen better days, strip it down to the frame, blast it down to bare metal, powder coat and then rebuild with love. All bikes are unique. I like the business idea a lot. We have to stop the wear-and-tear mentality and re-use of old products is a good way forward to a sustainable society. At the same time individuality is sought after. Specialbike makes a good combination of the two!

Thanks to Springwise.

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tags technorati : reuse recycle specialbike sustainability bicycle bike

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